Notes on fitness, longevity and the business of living longer.
Essays from our actuary, our engineers and guest physiologists. No fluff, no ‘top 10’ lists.
Cardio is life
Nothing improves lifespan like fitness.
Latest Posts
Stop Helping Old People
Because muscle is what keeps you independent.
The Gut-Brain Connection
Most gut problems aren’t food problems.
No Shortcuts
Traditional food, enjoyed regularly, still wins.
Nutrition Doesn't Matter
And bacon doesn’t define your future.
Exercise is magic
If pharma could bottle it, it would be the greatest drug in history.
Perfection is a trap
Slacking off is a productivity hack.
Don't look at the sun
Happiness runs if you chase it.
You'll never see the world as it is
Colour it with your thoughts.
Fit people aren’t disciplined
They’ve stepped off the willpower treadmill.
We should all be marathon runners
Too much exercise won’t kill you. Quite the opposite.
Movement isn’t medicine
An hour of cardio doesn’t cancel eight in a chair.
Exercise sparks everything
Better mood. Better eating. Better sleep. Better skin. Even better sex.
The myth of inevitable decline
Muscles don’t expire. Unless we stop using them.
Sex doesn’t lie
People who have more sex live longer.